Studios mostly removed or discouraged artists signatures
from their artwork. We believe that artists deserve
greater recognition for their work. We have conducted
research to link wherever possible the movie campaign
and the artist responsible. Sometimes the artist may
have been responsible for preliminary artwork only but
in the majority of cases the artist named is responsible
for the final one-sheet
art. Cinema artists have been largely unknown to
the general public.
The artwork for the poster, called the key art, is
the primary visual image for advertising and promoting
the movie. This image is then usually used for advertising
video and DVD packaging, merchandising etc. Poster art
is responsible we believe for creating the mood, the
ambience, the memories and the history which has brightened
our lives and will live on through the generations,
it is our birthright, our culture.
It's a personal thing! You either love it or you
hate it - The film poster cannot be ignored - It
is a part of our history. More than anything else it
captures the mood, the ambience of the time, if you
find an original poster that you really love then you
have something precious a part of your life.
With every original there is a downside - once it's
gone, it's gone. In years to come there will not be
enough to go round.
If you want to hang
a piece of cinema history in your home - then you've
come to the right place.